Southern Rock

A style of music that originated in the Southern American States at the beginning of the 1970’s, combining Country Western with a Blues influence. The lyrics feature boogie rhythms and fast guitar leads with lyrics extolling the values, aspirations and “excesses” of southern working-class young adults. 

The “rebel” theme is introduced into the collection through washed effects combined with iconic rubber and inserts of metal elements. Fabric prints inspired by the tattoos worn by the band members, while denim reinforces the untamable image with its well-worn treatments, chains and metal buckles & belts.